Value Proposition

Our value proposition is Customer Focus.  We build relationships with our customers to understand the products and services they need.  We enrich Colorado communities as an innovative lender, focused on serving low to moderate income households and small businesses, and providing related educational resources.  Our pursuit of creative solutions is motivated by the needs of our customers, with special emphasis on product development and service enhancement.  We work with a valued network of partners to deliver our products effectively and efficiently

Brand Statement

CHFA finances the places where people live and work throughout Colorado.  This is our business.  We are known for our commitment to providing innovative financing solutions to create and preserve both affordable housing and growth opportunities for small businesses.  We are a mission-driven enterprise focused on fulfilling the needs of our diverse customer base to aid in their success.  We value our customers and partners.  We are their trusted resource delighting them with our outstanding service, creative solutions, and relevant products.  We are a responsible and balanced advocate of affordable housing and small business issues for the Colorado community.   Our employees are essential to our success.  We’ve built our enterprise on integrity, expertise, fiscal responsibility and dedication to our mission.

Our Values

We value our industry, our customers, and our employees.  We take aggressive affirmative action to assure equal opportunity in all CHFA programs, activities, and decisions, while promoting a participatory style of management. We provide opportunities for employee development while demanding exceptional creativity, professionalism, productivity, persistence, and the exercise of personal responsibility from all board and staff members. We have fun, but we are also serious about the manner in which we do business and how we treat each other.